The importance of Checking Your Landing Pages Constantly
I was doing some research into a dating site before and took a look at their homepage.
As you can see, their site is currently experiencing some technical issues that are likely to discourage or prevent members signing up.
I discovered this problem early and there was no harm done, but what would have happened if I’d have launched a campaign and paid money to send people here?
Some of the affiliate networks I’m working with make it hard, if not impossible to view our own landing pages. Sometimes we need to use a VPN or proxy.
This error above is worrying because it’s not a site-critical problem. It may take hours for the site admin to even notice there’s a problem. I’ve therefore decided that the first step to take before un-pausing or beginning any campaign is to double-check the landing page.
I also plan on adding my site links to the fantastic free website monitoring service UptimeDog to be alerted if my links ever go down.
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